I'm making an effort though and tonight I'm off to a Body Balance class.
Consequently, the post 'Viral
Outbreaks' below is one which I wrote for my company blog today and I thought
I'd share it with you (I'm cheating yes, but the subject fascinates me and is so applicable
to everyday life)
I read the book mentioned at the end
of this post (my boss has amazing resources which he shares) and I was amazed
at the simplicity of the idea and how it all works. If any of my co-workers are
reading this then apologies for the double up of blog posts.
I'm going with the thought that when
an idea is important then you should repeat it at least three times, to ensure
that someone gets the message, so this is only the second time.
Viral Outbreaks
Change can often happen quickly and
unexpectedly. New concepts or ideas that were unaccepted yesterday or last week
can suddenly become runaway successes and we hear sayings like ‘it’s gone
viral’ through news reports and social media outlets.
Ideas, behaviors, messages and products can behave just like outbreaks of infectious diseases and spread rapidly. So what brings about the change in thinking and behaviour that suddenly promotes acceptance of a new concept or way of doing things?
It can be quite simple and takes
only a few people who can start a wave of acceptance for change
- Connectors are those who have a knack for networking and bringing
people together.
- Mavens are the information specialists who connect us with new
information
- Persuaders are the charismatic people who have an indefinable talent
for encouraging and motivating others.
So which people in your circle do you know who are Connectors, Mavens and Persuaders that can help you bring about a wave of change?
Cheers, Fi
Note: For more understanding of the concepts mentioned here
and what brings about the ‘tipping point’ of change – I recommend the
bestselling book The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell. It's worth the read to
understand how small actions can lead to big changes.
Body Balance class. That sounds interesting. What was it like?
ReplyDeleteGood write. Love that book!
ReplyDelete